S. Kornicki

About

Slawek Kornicki
Data management, marketing orchestration, service design and CX evangelist
Warsaw, Masovian District, Poland | Marketing and Advertising
Summary

I am professionally associated with digital, marketing and media for over 19 years.

I am experienced in online media & marketing, programmatic marketing, analytics, data management, marketing automation, affiliate marketing, search engine marketing, direct marketing, branding and identity, loyalty programs, couponing and GIS. I am a co-author of E-marketing w akcji (E-marketing in action; OnePress, 2008).

I am a co-founder of Codemedia - an independent media agency in Poland, TradeTracker affiliate network in Poland, Quarticon (real time recommendation engine), Storic (an electroinic clearing house) and finally Centraals - a data marketing company.

Experience
VP/Director, Data & Strategy (2017 - Present)
Centraals
Privately Held, 11-50, Marketing & Advertising

Centraals (Dutch pronunciation: [sɛn'traːls]) is a professional services company, providing data-enabled marketing services. Centraals specializes in data marketing and marketing processes automation technologies based on best-in-class portfolio of solutions.

We implement data-enabled marketing technologies to improve our clients’ efficiency of marketing, efficiency of media buying and efficiency of sales teams creating unique, differentiated and granular customers experiences. We enable our clients to become high-performance businesses.

Cantraals delivers a broad range of services and solutions in strategy, consulting, digital, technology and operations.

Advisory Board QON (2013 - Present)
Quartic sp. z o.o.
Privately Held, 11-50, Internet

QuarticON is a recognized leader of European e-commerce market. It offers comprehensive solutions in intelligent customization and product recommendations, integrated with retargeting options for real-time bidding. The system processes user behaviour data, creates behavioural profiles, and suggests the best match. Hundreds of businesses are using QuarticON solutions, including Tchibo, Tesco, Intersport, Komputronik, and Praktiker.

QuarticON is the first company in Central Europe region and one of the very few worldwide to secure the licences necessary to offer smart advertising services in China, Hong Kong, and Taiwan.

QuarticON has offices in Warsaw, London, San Francisco, and Shanghai.

incubated@code.

Slawek Kornicki
Data management, marketing orchestration, service design and CX evangelist
I am professionally associated with digital, marketing and media for over 19 years.

I am experienced in online media & marketing, programmatic marketing, analytics, data management, marketing automation, affiliate marketing, search engine marketing, direct marketing, branding and identity, loyalty programs, couponing and GIS. I am a co-author of E-marketing w akcji (E-marketing in action; OnePress, 2008).

I am a co-founder of Codemedia – an independent media agency in Poland, TradeTracker affiliate network in Poland, Quarticon (real time recommendation engine), Storic (an electroinic clearing house) and finally Centraals – a data marketing company.